About Full Cup Cafe
Coffee culture meets institutional understanding
Our Story
Full Cup Cafe is a purpose-driven Filipino coffee company committed to redefining the café experience through quality coffee, thoughtfully crafted food, and genuine hospitality.
Founded by business graduates of the Polytechnic University of the Philippines, Full Cup develops restorative café concepts that serve communities and institutional environments through operational excellence, consistent quality, and purposeful customer experiences.
Our Purpose
Vision
To build a leading Filipino coffee brand recognized for excellence, ethical leadership, and positive impact—setting standards in the industry and growing sustainably beyond campus markets.
Mission
To serve quality coffee and food that delight customers, delivered with excellence, integrity, and genuine care for people and communities.
People Behind Full Cup Cafe
Experienced leaders combining coffee expertise with institutional insight
Harish Ananda Athauda
Chairman and Executive Director
Justine Mae Miralles
Director of Finance and Executive Director
Mark Jason Pineda
Director of Marketing and Executive Director
Theekshana Claire Athauda
Director
The Full Cup Values
We responsibly manage the people, resources, and opportunities entrusted to us, acting with integrity, accountability, and a long-term view of sustainability and impact.
Our Strategic Position
Full Cup Cafe is a restorative café brand designed for high-pressure environments, where quality coffee meets purposeful experiences. Rather than competing on trends or speed, we differentiate ourselves by creating spaces that help people pause, recharge, and return to their day with renewed focus. Through consistent quality, thoughtful design, and a customer-centered experience, Full Cup is building a distinctive and scalable brand within institutional and professional environments.
Serving These Communities
Universities
Hospitals
Corporate Campuses
Airports
Government Centers
Get in Touch
Let's chat.
Every cup is brewed with restorative care, excellence, and community. We'd love to hear from you.